9 Top Online Business Experts On How To Build A Successful, Purpose-Filled Business – Forbes

Research confirms what ancient wisdom has long espoused: “Where there is no vision, the people perish.” In other words, if people don’t have a strong purpose to rally behind, they tend to lose focus and achieve nothing. This is true in life and in business.
Firms of Endearment, a study on how companies can profit from having passion and purpose, proves that having a clear end-goal affects the bottom line. Beyond a certain point, how much someone earns ceases to be the sole motivating factor in a firm’s performance.
With that in mind, we interviewed nine online business experts who have built successful and purpose-filled businesses from the ground up. Below are their secrets on what it takes to harness the power of vision to motivate those around you while also achieving your biggest business goals.
Vanessa Lau is an online business coach, entrepreneur, and content creator.
Vanessa Lau is an online business coach, entrepreneur, and content creator who teaches new entrepreneurs how to build influence and grow using the power of social media. Since quitting her 9-5, she’s amassed a digital reach of 400,000+ YouTube subscribers and has created a multi-million dollar digital education business. 
Lau believes that entrepreneurship is about creating businesses that solve problems in the world: “The more value you can provide to society, the more it gives back to you. It can’t just be about you and your business. This will influence the people you hire, how you show up, and how you spend your time.”
Lau advises entrepreneurs to ask themselves the ‘hard questions’: “Where am I taking this? What’s the bigger picture that I’m trying to achieve?” 
Ajit Nawalkha specializes in coaching CEOs and is the founder of Dharma Coaching Institute.
Ajit Nawalkha specializes in coaching CEOs, and founders, in the human evolution and education space.   He is also the co-founder of Evercoach: a global education center that serves over 150,000 coaches. His latest venture is Dharma Coaching Institute, a training center that helps clients find meaning in life.
Nawalkha believes that every successful business needs 3 elements: focus, consistency, and recovery. Most entrepreneurs get the first two easily but flounder when it comes to the third: recovery. “Most people think hard work means outworking everyone else. But most successful entrepreneurs don’t follow that pattern. Businesses with long-lasting impacts understand that you have to recover. Otherwise, 3-5 years into business, you’ll just hate your business, or have a toxic work culture.” 
Danielle Leslie is the Founder and CEO of Culture Add Labs
Danielle Leslie is the Founder and CEO of Culture Add Labs, where she helps people uncover their cultural advantage and turn it into a profitable online course. Afrotech called her a unicorn for growing her online education business to $10M in under 4 years.
As Leslie shares, her highest purpose is to ”show up everyday and pass on what I’ve learned and obstacles I’ve overcome to others.” To build a successful course, you must start with understanding your story. “Who you were and how you were brought to where you are today. Only then can you understand what truly makes you valuable, and turn that value into a gift that others can learn from.”
Rich Litvin is the founder of Transition Excellence
Rich Litvin is the founder of Transition Excellence, turning high-level executives into world-class leadership coaches. Co-author of ‘The Prosperous Coach,’ his personal clients include Olympic athletes, Special Forces operatives, and ultra-high net worth individuals. 
Litvin reckons that to build a successful and purposeful business, you have to think about the price you’re willing to pay: “Most people don’t think about that when starting on the path to freedom, success, or money. What am I willing to do to make this happen? And even more importantly, what am I NOT willing to do? No matter how busy you are, don’t allow anything to distract you from this. Get clear on day 1: what am I about, what’s my purpose, and how do I put this up front and center?”
Sahara Rose, Best-Selling Author, Podcast Host and Co-Founder of Dharma Coaching Institute.
Sahara Rose, Best-Selling Author, Podcast Host and Co-Founder of Dharma Coaching Institute, has been hailed as “a leading voice for the millennial generation into the new paradigm shift” by Deepak Chopra. 
Sahara has built a business helping others discover their purpose, and creating a domino effect of “one person remembering their purpose, being an example of that, and creating a ripple effect that reaches others.”
Central to Sahara’s teaching is the ancient Vedic concept of Dharma, which states that every human on this planet was born with their own unique purpose. She adds, “It’s not so much about what we do but why we do it… to experience joy, you need to connect to your purpose.” Sahara finds that many people struggle because they don’t know who they are. Her work guides you to self-enquire and unlock your true nature, thus understanding what path you should take in life and in business. 
A speaker, author, and brand story coach, Celinne Da Costa.
A speaker, author, and brand story coach, Celinne Da Costa revels in helping entrepreneurs not only tell, but become the greatest story they’ve ever told. Her clients include high-profile industry leaders and her work has been featured in major international publications including Forbes, Entrepreneur, and TEDx.
According to Da Costa, a purpose-filled business starts with syncing your inner narrative (the story you tell and believe in yourself) with your outer narrative (the story you share with your audience, and to the world): “It doesn’t matter how much success you create externally if, on the inside, you’re still struggling, stressed, and reliving old traumas and disempowering narratives from your past.”
“Instead, focus on aligning your big business goals with an empowering internal narrative about who you are, what you do, and why it’s important. That’s what will create an irresistible brand.”
Anita Siek, Founder and CEO of Wordfetti.
Anita Siek, Founder and CEO of Wordfetti, is a lawyer turned highly sought after brand and copy strategist who helps brands that don’t do normal stand out through the power of psychology and words. 
In Siek’s opinion, the best businesses adhere to 3 guidelines: first, empathy. “We are human beings, not business beings. So it’s important businesses take the time to understand and empathize with their customers.”
Secondly, Siek encourages consistency: “Don’t create content for the sake of content. Share your message from the heart, and always remember the one person whose life could change from hearing your message.”
Finally, know your own definition of success. Siek confesses it took her a long time to figure it out that success was an internal feeling, not external.  “Take the time to pause and identify your own definition of success. And know it can be different from your peers, or even your parents’ definition.”
Creator of Impacting Millions, Selena Soo.
Creator of Impacting Millions, Selena Soo is a publicity expert who has helped thousands of people appear in top tier media, including Oprah and Forbes. 
Soo believes that the most powerful way to make an impact, be successful, and charge more is by being an expert in what you do: “By tapping into your expertise, you can help so many. People can learn from you. It could be an area you struggled with before, and figured out how to get on the other side of. You don’t need thousands of customers to be a successful business owner; you just need a tribe of people who look up to you and feel connected to you, and the best way to do that is to become seen as an expert in your niche.”
Sunny Lenarduzzi helps savvy entrepreneurs elevate their profile and dominate their niche using … [+] YouTube.
Sunny Lenarduzzi helps savvy entrepreneurs elevate their profile and dominate their niche using YouTube. Lenarduzzi’s journalistic instincts mean she’s good at finding a story within people and, as an entrepreneur, if you have a story, you have a business: “If you just focus on tactics, people can steal your material. But no one can copy your story.”
“Your business has to be relevant and aligned with who you are as a person — because there’s a good chance you created it to try to solve a problem you’ve overcome.”
She explains if your business isn’t related to your own internal experience, it’s not going to last or create a legacy for you because it’s not aligned to who you really are.

source

Leave a comment

Your email address will not be published.